'Advertising the Work': Women's Suffrage Campaigns Leading the Way in Modern Media Publicity

Ellen Warne


Members of the Woman’s Christian Temperance Union were keenly aware that many of the social concerns of the day flourished when they were out of the public gaze. They also realised that universal (white) suffrage was critical to engineer the progressive legislation and social change they believed necessary. They consciously sought to achieve both aims by attempting to catch public opinion by advertising their ideas and influencing the voting public, using modern media to expand their influence and public leadership.


women, politics, WCTU, suffrage, public opinion, publicity

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